Lash Queen Waterproof - Make-up - Helena Rubinstein

LASH QUEEN WATERPROOF

MASCARA - 7 ml

24-hour majestic volume and length

Your lashes - extended, silky and perfectly separated all day long - are lavishly volumized, as if dressed up with fur.

More Information

More than 70 years after the invention of the first waterproof mascara (in 1939), Helena Rubinstein is still a pioneering mascara brand today.

LASH QUEEN WATERPROOF introduces an innovation in mascara, ingenuously combining two benefits: maximum volume from root to tip and impeccably long-lasting majestic length for your lashes.

LASH QUEEN WATERPROOF lavishly volumizes and fully extends lashes while leaving them feeling flexible and silky throughout the day.

Whatever the weather conditions, your lashes look majestic and your eyes intensely beautified thanks to its waterproof formula .

At the heart of the formula

Vitamin E provides flexible lash protection.

“Soft” waxes such as beeswax, paraffin and carnauba wax (extracted from a tropical tree in Brazil), help to evenly spread the mascara on lashes from root to tip. Your lashes are neither ‘fixed’ nor clumped together and remain soft and flexible all day long.

Tested under ophthalmological control, LASH QUEEN WATERPROOF suits both sensitive eyes and contact lens wearers.

Application Tips

Apply the formula, starting from the roots of your lashes, then letting the brush naturally glide to the tips to cover the lashes completely without stickiness or clumping.

Expert tips

For a smoky-eyes look: apply to lashes while looking upwards and then downwards, using several brushstrokes to load up on mascara.

Brush

Its patented lash separating double-bristled brush flexibly coats each lash from root to tip.

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